Customer’s Relationship Management (CRM)

Description of the course:

The customer’s relationships management course will present innovative, proven methods for determining whether a Customer Relationship Management (CRM) strategy for changing the way a company provides service (by adding new technology, processes, and procedures) will realize the return on investment projected. Throughout the course, measurable data-containing examples will be provided on how CRM theory is applied with great success by various corporations. Objectives will focus on the scientific reasons why people resist change, a process to deal with that change, a process to measure the results in an on-going manner and how to tie in and measure those results to a company bottom-line.

Overview

Language: English

Duration: 5 weeks – 2 lectures a week

Intakes: to be announced

Learning method:  Blinded Learning (Virtual & Online)

Assessment: Subject Based (Assignments / Exams)

Pre Requisite

Copy of ID.

Personal photos.

Resume (C.V).

Interview to asset the English Level and Business Background